Ever feel like you’re on a hamster wheel? Do you wonder why your clients will spend thousands on flowers but balk at a $1,500 wedding album? In this talk we’ll look at print through a client’s eyes and see how a simple change in perspective can change your business and your life. In the past ten years, print book sales are up and ebook sales are down. Fuji Instax instant film drives multiple times the profits of their camera division. Milestone notebooks has had their most profitable year ever, ten years running. How can we take this love of analog and apply it to our photography business? Join the Capital Area Photographers and Andrew Funderburg as they take you step by step through the mental journey that will connect your clients to printed product and make them understand the value of the investment into albums and wall art.
About Andrew Funderburg
“Andrew “Fundy” Funderburg – photography expert and industry visionary – has a passion for people, capturing emotions and telling their stories through print. He is the creator of the Fundy Design Suite software platform and the founder of Fundy Software.
The Fundy Suite has transformed countless photography businesses and facilitated the production of millions of photo stories worldwide. The software design tools are simple and efficient for the busy photographer looking to capture the emotions of the moment and lay out the story of their clients with albums and wall art. Fundy continues to lead innovation and personally inspire photographers worldwide with his stories and a common sense approach to photo layout and the art of storytelling.Fundy speaks four languages, holds a BA degree in English Literature from the University of Oregon, was a former Peace Corps volunteer in the Republic of Moldova, an Iron Chef Photographer in Japan, and has traveled the outer reaches of the planet preaching about the power for printed photography.
About the Torpedo Factory’s Community Partnership Program
The Torpedo Factory Art Center regularly co-presents programs with outside groups to bring new artists, works, and disciplines to our visitors. Recent partnerships have included Eames Armstrong, Heloisa Escudero, ReelAbilities Film Festival, AIA Northern Virginia, USO of Metropolitan Washington-Baltimore, Armed Services Arts Partnership, Jane Franklin Dance, Nomadic Jazz, DC Public Opera, Underground Kitchen, Alexandria Choral Society, and Alexandria Symphony Orchestra.